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How Oprah Impacted PR — And Why She'll Never Happen Again

Today’s blog post is from Hilary Allard of The Castle Group, our sister PRGN agency in Boston, Mass. With Oprah Winfrey’s final show in the can, Hilary muses on how the “Holy Grail” of PR placements — the Oprah endorsement — has changed over the last 25 years and why it will never be the same. How Oprah Impacted PR — […]

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Job Hunt 2.0

Tarah Beaven here, LCI’s Account Executive.  Graduation season is here and students are wondering – will they ever be able to find a job and move out of their parent’s home? The short unwelcoming answer is – probably not anytime soon. Dreams of McMansions and pimped out hybrid cars dwindle with the realization of spent […]

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What is Public Relations? Richard Laermer’s Take

Today’s blog post is courtesy of Alison Bailin of HMA Public Relations, our PRGN partner agency in Phoenix, Ariz. Alison asks Richard Laermer, “What is public relations?” What is Public Relations? Richard Laermer’s Take Over the past several weeks, we’ve asked one seemingly simple question to panelists, presenters and sponsors of the Public Relations Society […]

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Meet the Media

Meet Nerissa Pacio Itchon, a San Francisco-based fashion journalist whose award-winning work has been published in the Los Angeles Times, L.A. Weekly, Women’s Wear Daily, Detour magazine and the San Jose Mercury News. Nerissa is the author of the blog NerissasNotebook.com.   What’s your top story/post for today? It’s a toss-up between the dramatic details of […]

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Royal Wedding; to copy or not to copy?

Jordana here, LCI’s assistant account executive. As someone who is currently planning her own impending nuptial celebration, I was undoubtedly intrigued by last Friday’s Royal Wedding event and all the PR hubbub that surrounded it. Most would consider ourselves lucky if we can manage an engagement photo and wedding date announcement in our local newspaper. […]

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