Uncategorized

LCI Blog: Forget about the “tool” and figure out the strategy

By Abbie S. Fink, from our Public Relations Global Network affiliate HMA Public Relations in Phoenix, AZ Nothing has transformed our ability to communicate like social media.  Sure, being able to fax a document was pretty handy and certainly email made sharing information much easier and quicker.  But social media has given everyone, and I mean everyone, the […]

Read More

LCI Blog: The Value of Team Building

By Hilary Burns, account coordinator/office manager at Landis Communications, Inc. This past June marked my first full year out of college. It was also the anniversary of the beginning of my public relations career. Over the past thirteen months, not only have I become a Cision whiz and a pitch-writing pro, I have also gained […]

Read More

LCI Blog: Social Media Posting Guide

By: Craig Van Korlaar Today we are reposting Craig Van Korlaar’s guide to social media, originally featured on the website Top Nonprofits. Craig specializes in strategy, systems, and metrics, and merges his talents in technology with his passion for non-profits by heading up topnonprofits.com. I knew that a lot of organizations don’t know where to […]

Read More

LCI Blog: Add User-Generated Sites to Your PR Toolkit

This week, LCI is pleased to present the expert industry perspective of Abbie S. Fink, from our Public Relations Global Network affiliate HMA Public Relations in Phoenix, AZ. I’ve been doing public relations for a very long time. Since 6th grade, actually, when I helped organize a picket in front of the elementary school to protest the administration taking […]

Read More

LCI Blog: Meet the Media – Marilynn Fowler: DJ at KPOO, public radio in San Francisco

This week, we had the pleasure to speak with Marilynn Fowler, DJ at KPOO What’s your top story for today? Since I’m a music DJ on KPOO, I play music and interview people about performances, events and science-related material. Right now, however, our top concern is making sure that community-based radio survives. KPOO is a […]

Read More