What is PR… according to reality T.V.?

By Kelly Potts, Account Coordinator at HMA Public Relations, LCI’s PRGN affiliate in Phoenix, AZ As PR pros, we are constantly asked, what is PR? What do you actually do? We have answered that question in a few blogs over the years and we know that we will constantly be faced with this question. I can’t […]

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The 2014 Sochi Olympics: The Viral Games

By Kimberly Premo, Account Coordinator at LCI As very well put by USA Today, “If London was the Twitter Olympics, call Sochi the Viral Games.”  Never before has the Internet – and social media in particular – been leveraged for the Olympics as it has been for the Sochi games. The London 2012 Olympic games […]

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Behind the Scenes with the “brains” of #SFBatkid

By Hilary Burns, Assistant Account Executive at LCI   If you haven’t heard about the heroic SF Batkid story which was sponsored by the Make-A-Wish Foundation of the Greater Bay Area, you must have been living under a rock and can learn about it here. I had the opportunity to meet the “brains” behind #SFBatkid […]

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Trends in Financial Services

By Douglas Myers, LCI Senior Director San Francisco Business Times brought members of the technology, real estate and financial services communities together this past week for an engaging discussion on industry trends and the economy. Below are insights that jumped out to me – all great fodder for leadership platforms and issues-driven PR campaigns. Financial […]

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