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Meet the Media – Thomas Moore

Thomas Moore is a Senior Reporter for PRWeek. He is based in New York City. What’s your top priority at work for today? I cover PR agencies, so scoops, scoops, scoops. I need to know who’s leaving what firm, where they’re going and why they left. And I really want to know what RFPs are […]

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4 Ways To Leverage PR While Working With Influencers

By Alessandra Malvermi, Sound Public Relations (PRGN partner based in Milan, Italy) The use of influencers is now a crucial element in every communications and PR agency. Over the latest years, influencer marketing has won the trust of consultants and their customers, but as with most trends, we run the risk of underestimating its complexity. […]

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