Blog

Integrating Your Marketing and PR Strategies

By C.L. Conroy, president and CEO of The Conroy Martinez Group, our PRGN partner agency in Miami, Florida. There used to be a way to reach your target market with just a few touch points. Send out a press release. Produce an event. Sponsor a program. According to the Online Marketing Institute, it now takes 7-13 […]

Read More
Woman working photo

Meet the Media: Carrie Feibel

Carrie is the Health Editor and a reporter for KQED. She is also a contributor to NPR and Kaiser Health News. Carrie is based in Oakland, California. What’s your top priority at work for today? My top priority today is writing a late-file news spot later this evening, to get a California-based reaction after Trump announces […]

Read More

Meet the Media: Martin Snapp

Martin is a columnist for the Bay Area News Group who enjoys writing about “ordinary” people doing extraordinary things. Check out his column, “Snapp Shots.” What’s your top story for today? A profile of the first Sikh mayor of Hoboken, New Jersey, who also happens to be a hip-hop aficionado. Tell us about your dream assignment. […]

Read More

Meet the Media: Carole Terwilliger Meyers

Carole is a freelance travel writer and frequent blogger based in Berkeley, California. What’s your top story for today? I have been hard at work writing about unexpected places to visit in San Antonio, Texas. I visited San Antonio a few weeks ago to research, which was particularly fun because my daughter now lives there […]

Read More

Client Relationships: Keeping it Fresh

By Danielle Dickinson of The Castle Group, our Public Relations Global Network (PRGN) partner in Boston. Make new friends but keep the old. One is silver, the other is gold. This adage from my Girl Scout years has proven to be valuable advice in both my personal life and career as a corporate event producer. […]

Read More

Treating “Fake News” Like a Public Health Crisis

By Anne Green, president and CEO of CooperKatz, our Public Relations Global Network (PRGN) partner agency in New York. We have all heard – and likely used – the term “fake news” ad nauseam now. Yet, how often do we stop to consider the implications? John McCain wrote a powerful op-ed for the Washington Post […]

Read More

Meet the Media: Elena Bragg

Our ‘Meet the Media’ series continues with Elena Bragg, art director at HAWAI’I Magazine, the state’s only national/international magazine. What’s your top story for today? Our top story for today is about the USS Arizona Memorial closing indefinitely due to structural issues. The memorial is such a popular travel destination for Oahu visitors so it’s […]

Read More

Meet the Media: Sean Hillen

Joining us for our latest installment of “Meet the Media’ is journalist, author and creative writing coach Sean Hillen. What’s your top story for today? The pending arrival of international participants for the first-ever ‘Black Sea Creative Writing Retreat’ in the tranquil Romanian village of Doi Mai. An offshoot of the well-established ‘Ireland Writing Retreat’ […]

Read More

A Day in the Life of a “CBS Sunday Morning” Interview

By Ashley Boarman, account supervisor I spent a day in the redwoods with CBS Sunday Morning and LCI client, Save the Redwoods League. Here’s a photo essay of my very busy – and tons of fun – media day. 6:15 a.m. – Driving from San Francisco to the shoot location at Joaquin Miller Park in […]

Read More
Radio station

Meet the Media: Nikki Medoro

Nikki Medoro is the co-host of the afternoon drive show on KGO radio with Chip Franklin, where they discuss the top stories of the day. We asked Nikki about her work and what else interests her. What’s your top priority at work for today? While I would fully enjoy a day without a Trump headline, today (May […]

Read More