Successful technology public relations strategies are built on deep domain expertise and vast understanding of the business and market trends driving the conversation. Technology PR covers a number of sectors, including consumer electronics, cloud computing, cybersecurity, enterprise applications, Internet of Things, app development and wireless innovations – both with startups and more established technology companies.
The constant evolution of technology, the fast-paced environment, the presence of global markets with divergent needs and fierce competition all make technology public relations an exciting and very dynamic field. But differentiating technology businesses from the pack requires tech PR experts who know and understand the landscape and know how to communicate your business, its message and its differentiators clearly. It requires knowledge of the players, the influencers, analysts and the reporters who cover the industry and that world changes dramatically on a daily if not hourly basis.
To provide clients with the best counsel possible, LCI’s technology practice is run by industry professionals with a long history of Technology PR expertise. Our technology practice is headed by technology PR pro Heidi Groshelle. Our clients include: Pramata, Clickworker, Selequity, BAM Labs, Match.com, Cohesive Networks, Firefly Mobile, Peakstone, eBates, Maxthon, egreetings.com and more. Please browse some of our Technology case studies to learn more about LCI’s technology clients and how we’ve helped technology clients successfully grow their businesses.
An award winning, San Francisco-based public relations, marketing and digital firm, LCI has the experience, flexibility and strategic know-how to deliver the right results for your technology business. With more than 25 years of experience, LCI provides integrated PR, digital, social media, content marketing, branding and marketing strategies that work. LCI communicates your brand’s story to modern audiences in today’s digital world.
“The global coverage that this PR campaign secured truly built widespread awareness of the Open Garden brand with investors and among the geek community around the world. The PR campaign even helped us close our first round of financing as many investors reached out to us to learn more and invest.” –Micha Benoliel – founder and CEO, Open Garden
To make a specific inquiry regarding LCI’s Technology PR services, please submit the brief contact form below, email us or give us a call. We look forward to working with you.