LCI Blog: “2012 Gift Guide for the PR Professional”

By Tarah Beaven, Senior Account Executive at LCI

Public relations professionals are a special breed just like nfl picks.  So it may come as no surprise when the PR pro in your life presents you with a wish list comprised of hyperlinks and embedded videos describing their favorite holiday items. If you want to surprise your PR maven with the perfect gift, I’ve scoured the Internet for this season’s best finds:

  1. Smart-Phone-Wallet: Perfect for the PR gal/guy on the move. Keeps things organized with all the essentials in one place. Check out Mochi Things for her and Rockitbot Nerd Herder for him.
  2. Branding is everything in public relations. So what better gift than personalized stationery?  Paper Source has a slew of options. Or peruse Etsy for that special handmade and personalized paper stock.
  3. Public relations professionals rarely power-down. The Boostcase ensures they have enough battery to respond to late-night media requests and social media updates.
  4. For aspiring PR pros, give the gift of inspiration and tools they’ll need to go from college-networker to professional communicator. Go old-school with the paperback version of Turning Pro by Steven Pressfield.
  5. Being “in-the-know” gives a PR professional an edge (plus, PR pros are notorious for shamelessly bragging about the latest soirée). Give the gift of experience, such as a conference (hello South by Southwest), writing course (LCI loves MediaBistro) or a hot-ticket sporting or theater event (Book of Mormon? Yeah, I saw it).

What’s on your wish list this holiday season? Email me at [email protected] or let’s connect on Twitter at @tarahbeaven. Happy Holidays!

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4 Comments

  1. david Reply

    Tarah, great post. I think I need the Boostcase. . .hint-hint! Happy Holidays! Cheers, David

  2. John Echeveste Reply

    Great ideas! May I add to the list:
    – A Costco size bottle of aspirin to deal with last minute client changes and delays;
    – A year’s supply of pockets-sized Tums to always have handy when sweating out agency reviews and new business presentations;
    – Plenty of red pens to edit documents prepared by interns;
    – A big jar of instant coffee for those long nights at the office when the coffee-maker is retired;
    – Plenty of pizza coupons to go with those long nights; and
    – A book, a real book, to read during airport delays when all electronic devices have failed.

  3. Rob Reply

    Great ideas, Tarah! I’ll carry the list with me when I begin my holiday shopping — which traditionally for me gets underway as a mad dash on Dec. 24. –Rob

  4. Stephanie Reply

    Great post! I have a wallet/phone case that I love, but I barely used bc you can’t take pictures while the phone is in the wallet. Has anyone fixed that yet??