Mary Grauerholz is a freelance writer and editor. Check out her site at marygrauerholz.com.
What’s your top story for today?
A style forecast for Ocean Home magazine on the latest design trends for kitchens and baths. I’ve interviewed architects, interior designers, and product innovators across the country. It’s been a lot of fun.
Tell us about your dream assignment.
A big, glossy story on architectural and style trends throughout Europe and Southeast Asia – an exploration of design in an exotic-travel wrapper. I love adventuresome, unpretentious design. I think it’s in my blood: my great-grandparents designed and built a dirt dugout on the northern Kansas frontier, where they lived while they built a house. (My great-grandmother also made her own bullets.)
Describe the wackiest story you’ve written.
I traveled to Martha’s Vineyard in midsummer one year with a photographer, where we roamed beaches to cover summer feet. We literally talked to all sorts of people about their feet. We saw it all: toe rings and tattoos, designer sandals and bare feet that obviously had worked very hard. It was a wonderful way to spice up the style section of our daily newspaper, the Cape Cod Times, in the high-summer doldrums.
What is your PR pet peeve?
Reaching out to a PR professional through email, not knowing that the person has left, and having the email returned as undeliverable. I always thought it should be simple enough to have another staff person receive emails sent to a departing colleague. Also, I’m amazed by how many websites of private companies don’t have an easily accessible phone number.
Top trend in the industry you’re currently covering or are interested in.
Sustainability in architecture, design, and areas like medical care and green solutions to pharmaceutical waste. Living more sustainably is critical today, and getting more so all the time.
Tell us a little about yourself.
I’m a native Texan living on Cape Cod in Massachusetts, so I have access to my two favorite views: wide sky and open ocean. And I work for myself. I may be the luckiest person alive.
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